Most followed Instagram accounts in the world in 2024

Social media has revolutionized how individuals establish connections and communicate in the contemporary digital age. Among the myriad platforms that dominate the online realm, Instagram distinguishes itself as a highly favored and influential platform, boasting billions of active users globally. In this article, we will talk about the most followed Instagram accounts worldwide.

Cristiano Ronaldo – Net worth: $500 million

As of January 2, 2024, Cristiano Ronaldo is the most followed person on Instagram with over 589 million followers. Renowned as one of the world’s most exceptional footballers, he holds the position of forward for Al Nassr and serves as the esteemed captain of the Portuguese national team. The content on his feed offers a deeper insight into his personal and professional lives and showcases his experiences and achievements.

Lionel Messi – Net worth: $600 million

Again from the world of football, Lionel Messi is the second most followed person on Instagram. Messi assumes the role of captain for the esteemed Argentinian national team while also serving as a forward for the renowned Inter Miami.

Selena Gomez – Net worth: $95 million

Securing the third position on the list of most followed Instagram accounts, Selena Gomez commands an impressive 420 million Instagram followers. As an American musician of distinction, she also holds the esteemed title of founder of Rare Beauty, an influential brand.

Kylie Jenner – Net worth: $680 million

Ranking as the fourth most followed person on Instagram, we find the fashion influencer and celebrated celebrity Kylie Jenner; her account commands an extraordinary following of 388 million. Her profile serves as a platform where she showcases her renowned ventures, including the highly lucrative Kylie Cosmetics brand, as well as other notable ventures like Kylie Skin, Kylie Swim, and Kylie Baby.

Dwayne Johnson – Net worth: $820 million

The renowned actor and former WWE champion Dwayne Johnson secures the fifth position among Instagram users with the largest following. With a count of 383 million followers, he has amassed a substantial and devoted audience on the platform. While his initial claim to fame stemmed from his time as a wrestler, his more recent ventures have exclusively revolved around the entertainment industry.

Ariana Grande – Net worth: $240 million

The renowned global sensation Ariana Grande is the sixth most followed person on Instagram. She is an acclaimed American singer and songwriter who has garnered widespread recognition for her chart-topping hits such as “The Way,” “7 Rings,” “In My Head,” “Focus,” “Break Free,” and numerous others. Notably, she is also celebrated for her noteworthy foray into the cosmetics industry with her venture, REM Beauty.

Kim Kardashian – Net worth: $1.4 billion

Kim Kardashian is next on our list of the most followed Instagram accounts. As a prominent media personality and astute businesswoman, Kimberly Noel Kardashian maintains an impressive count of 359 million Instagram followers.

Notably, she ventured into the Shapewear space with the establishment of her company “Skims” in 2019 while also leaving her indelible mark on the fashion landscape. In addition, Kim Kardashian has served as an ambassador for international luxury brands such as Balenciaga, which has recently faced criticism for a controversial advertisement. Interestingly, Kardashian emerged as a prominent advocate for the cause, expressing her disapproval of the brand despite her affiliation with it.

Beyoncé – Net worth: $540 million

Beyoncé’s Instagram account garners an impressive following of 311 million and features a vast collection of over 2,060 thoughtfully curated posts. Beyoncé’s account exemplifies the same unwavering commitment to excellence that she embodies in her mesmerising performances.

Khloe Kardashian – Net worth: $60 million

Khloe Kardashian, widely recognised as a reality television personality, model, and exceptional businesswoman, initially rose to prominence through her participation in the renowned reality TV series “Keeping Up with the Kardashians.” Subsequently, she has graced spin-off programs and numerous fashion advertisements.

Kendall Jenner – Net worth: $60 million

From her journey from Keeping Up with the Kardashians to the latest show, The Kardashians, on Hulu, Kendall Jenner has grown from a young and ambitious girl to a successful model and businesswoman. She is among the most successful and top-paid models in the world. She has partnered with her sister, Kylie Jenner, for her cosmetics line-up. She has also launched her tequila brand, named 818 Tequila.

Justin Bieber – Net worth: $310 million

Finally, the tenth most followed person on Instagram is singer-songwriter Justin Bieber. With an impressive following of 291 million Instagram users, Justin Bieber boasts captivating moments from his live performances.

In 2008, Justin Bieber’s talent caught the attention of American record executive Scooter Braun, who subsequently signed him to RBMG Records. Maintaining an active presence on social media, Justin Bieber frequently provides glimpses into his daily activities, allowing followers to stay connected with him.


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